Trying local brews while travelling can be a lot more satisfying than ordering up the more generic suds – you know, beers that may or may not rhyme with Mud Kite, or Killer Pie Knife .
If you appreciate the finer things of beer, it is a great pleasure to sip the local take on the alchemy that is craft brewing. But what happens when you’re back home and stuck with the same old choice of regional beers? Or worse, if you don’t live in a craft brewery mecca? How are you to survive?? How are all the individual brewers to survive??
HOW CAN IT TASTE SO GOOD WHEN IT HITS YOUR LIPS IF YOUR LIPS ARE SO FAR AWAY???
(Record-scratch on background music from The Notebook)
These are the exact problems that the Rivette and Trisler brothers have set out to solve with Barrel Backers.
The platform allows customers to pre-order otherwise rare and hard to find craft beer — the kind that you’d only find locally. If enough people pre-order, the beer ships to your door. This means you don’t even have to put on pants to try exquisite “local” beer from 4 states over.
Currently they have beers ranging anywhere from a lemon Saison to a nectarine IPA or a chai tea Porter. If you don’t see a beer you find appealing, you can vote or suggest new beers, much like you’d submit or upvote a post on Reddit.
The per-bottle pricing for each pre-order campaign include shipping and is quite competitive with other online craft beer services offer. As you may know, shipping alcohol is a pain in the neck. Each state has different laws and some even ban it; sales tax is required in most states; beer is heavy and susceptible to extreme heat or cold. Moving this stuff is not nearly as fun as drinking it, so for those of you that have mastered the drinking part, this service could be a nice complement to your own talents in the craft.
If you have an exact beer in mind, then Barrel Backers might not be the best solution. But if you’re adventurous and willing to spin the wheel on random beers from Michigan or Nantucket, Barrel Backers is a pretty exciting way to snag your next 12-pack.
And reminder: you’re getting beer delivered. To your doorstep.
Cheers to technology.
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Aaron Lin says
I have been looking for a program like this. There are many beer trading forums online, but are they trusted? There seems to be a lot of talk about craftbeer these days and so many of them are limited distribution. This is a great way to experience new beer from places that you cannot get to.
I’ve been in the beer industry for about 9 years now and I find this very interesting. I’ve found that one of the things driving prices of beers up is just hype and exclusivity. Hopefully this will change that a bit by allowing people to have a greater palate of beers to choose from. Obviously Pliny the Elder will blow up immediately on this thing, but I’m not exactly sure if that’s how it works. Beer laws are completely insane across the country. Every state has different laws and taxes. In Pennsylvania, for the longest time you could only buy cases in distributors. They have recently just changed that to allow 12 packs as well. But for the longest time it was nuts. Hopefully this will get around that law somehow.
Maria Blount says
I am going to check this out. I understand that not all breweries can reach the masses and that is why I think this is a great idea!
Helen Paulsen says
This is awesome. I have just started to enjoy craft beer a lot more recently and this is a great way to get to experience more than what is available in your local area.