Running apps are an excellent way to measure user exercise effort. However, one of the biggest limitations is that they don’t measure user heart rate. For that, users often need an additional dongle which gets in the way of exercise. Having a handle on your heart rate when running is important as it’s the only data that indicates the real intensity of workout efforts. It helps users find the right pace to keep users away from burnouts and injuries. Additionally, this helps users make faster progress towards their personal goals, weight loss, race preparation, or reaching the user’s personal best fitness time.
Shapeheart armband is the world’s first heart rate monitoring armband made of a magnetic phone case designed to check your apps and gauge performance while running. It’s compatible with all smartphones and adjustable for all arm sizes.
The large magnetic armband is designed for maximum comfort and straps firmly to the arm for freedom of movement. Users have the ability to choose the strap size from 20 – 44 cm (7.9” – 17.3”). It comes in three sizes to fit all smartphones ranging from 4” to 6.2”. The sensor is positioned under the red or black silicon part of the magnetic armband which pairs with the user’s phone via Bluetooth (LBE). The sensor has been studied to accurately measure the user’s pulse on the upper part of their arm.
With the built-in touch screen, users have the ability to unlock their phone using the Shapeheart’s fingerprint hole quickly. The touch screen windowed compartment is approved by the community to control the phone’s features easily. The protective sleeve is weather resistant and made of durable and breathable neoprene material. The band is compatible with a variety of running apps including Nike Run Club, Runtastic, UA Record, and a variety of other applications. It has a 25-hour battery life, USB rechargeable battery, and Bluetooth auto connection support.
For those who run in the cold, there’s a companion winter kit for long sleeve clothes. Users only have to position the kit under the clothes to keep the sensor in contact with their skin. Once dressed, users put the armband on their phone and they’re ready to go.
So far the makers of Shapeheart have raised over $27,000 with an estimated shipping date starting in November 2017. Early bird pricing for the device starts at about $79 which is 42% off the estimated retail price. Each purchase includes a micro USB cable, winter kit, removable optical heart rate sensor, and a red or black armband.
Charles Costa is a marketing specialist helping technology companies grow, one word at a time. You can learn more at CharlesCosta.net