Are you attempting to grow your brand by posting content to social networks such as LinkedIn, Facebook, Twitter, and Medium? Are you seeing less engagement as these platforms become increasingly crowded? If you want to boost the spread of your content, you might want to consider investigating new distribution tools your competitors have yet to discover. Startup companies are developing a variety of resources for brand marketers who want to engage with their communities in a variety of ways. From podcasts to live video broadcasting, there’s no shortage of ways for marketers to reach new audiences. If increased engagement is your top priority, following are a few in-development tools to distribute your content online.
Currently accepting beta access requests, Signr lets businesses add a link to their latest content marketing post at the bottom of each email their employees send. Since employees are often the most vocal brand advocates, it makes sense to integrate social content sharing into their email activities for your business. Signr facilitates content sharing with a simple one-click installation procedure, so you’ll never have to worry over detailed integration instructions.
Crowdlinker Share helps content marketers share their brand messaging on multiple social media platforms at once. Via custom URLs, brands can share their latest blog post to a variety of networks including Facebook and Twitter. Each URL can be tracked in real time, so brand marketing teams know which links are generating the most views and which titles are offering the best engagement. Crowdlinker is currently accepting early access requests for their newest development, Crowdlinker Push, which will allow brands to personalize their social sharing efforts with greater accuracy.
EDLOUD lets businesses offer online courses and ebooks on a custom, branded EDLOUD website. Share training videos with your customers, long-form content on your latest product release, or live webinars detailing upcoming company developments. If you want to add another distribution channel to your marketing efforts, sign up for early access to this helpful brand outreach tool.
Maintaining an awareness of in-development distribution tools is an excellent way to stay ahead of your competition. While they’re still attempting to reach customers on crowded platforms like Facebook, you can be spreading your content further thanks to new engagement tools. Will you be signing up for early access to any of the above-listed content distribution tools?